Dropshipping Blog Free Dropshippers, Wholesale Dropshippers & Dropship Business

How dropshippers can heat up their sales on this valentine?

Posted on January 24th, 2012. Written by Susan Turner.

Valentines Day, the most romantic day of the year is around the corner and this is the right time for the dropshippers to start promoting their merchandise, if they really want to heat up their sales. If you are not an online gift dropshipper and deal in clothing, shoes, and other stuff like that, you still can make most out of this event. This is because though people purchase gift baskets, flowers, and candies to greet their loved ones and express their love feelings for them yet Valentine’s Day is also known for going on a date with your loved one, and for that, boys and girls always need good clothes and accessories.

In UK, people spend billion of dollars every year on this day and that is why this day is known as the fourth most popular shopping day of the year. Dropshippers dealing in clothing, jewellery, bags, shoes, and other accessories can also reap the rewards of this day if they devise and implement right merchandising and promoting strategies at the right time. Some of the tactics that can heat up their sales this time are highlighted below.

Dress up your website!

First, dress up your dropshipping website to add a touch of Valentines Day in it. You can add red splashes on the homepage and can capture visitor’s attention by adding some romantic picture of the couple or love quote at the landing page. Highlight your special valentine’s offers along with the calls to action in special valentine’s themed borders to let the visitors feel the air of romance through your offers.

Provide free valentine’s gift!

Even if you are not from the gift wholesale suppliers, you can always introduce special valentines stock just a month before this day. You can add photo frames, chocolates, candies, perfumes, teddy bears, and other love gifts and can sell them at discounted rates. Moreover, if you deal in clothing and other stuff, you can always provide a free valentine gift on purchase of the specified number of pieces.

Offer discounts on gift bundles!

Valentine’s Day comes soon after New Year and Christmas when people are even not ready again to spend on the gifts. In order to capture those clients who face financial constraints, always make special gift bundles and baskets and offer good discounts on them. Concentrate on the packing of the bundles because they greatly draw customer’s attention and lure them to buy from you.

Use these special merchandising ideas on this Valentines Day and win many customers at your fingertips.